Snapchat affiliate program

Software & SaaS snapchat.com

The Snapchat affiliate program (Software & SaaS) pays 20% with a 90-day cookie. At 20%, this pays below the 25% median top rate for Software & SaaS affiliate programs, measured across the 5,342 we track that publish a percentage.

The Snapchat Affiliate Program is a business-to-business referral initiative designed for marketers, creators, and publishers to earn commissions by introducing new advertisers to the Snapchat Ads platform. Managed through the PartnerStack ecosystem, the program focuses on expanding Snap's advertiser base, particularly among small and medium-sized businesses looking to reach Gen Z and Millennial audiences. As an affiliate, your primary role is to drive high-value referrals by educating potential advertisers on the benefits of Snapchat’s mobile-first ad formats, including AR Lenses and Collection Ads. Affiliates earn a baseline 20% revenue share on the ad spend of their referred advertisers during the first 30 days of the advertiser's activity. The program is structured to reward performance, offering top-tier partners the ability to unlock higher earning tiers, such as flat-fee bonuses starting at $150 per revenue-active advertiser. Tracking is handled via unique affiliate links with a 90-day window for the referred business to launch their first campaign and qualify as an eligible referral. To be eligible, partners must own and operate a platform with relevant content, have an established audience, and maintain a Snapchat Business account. The application process involves a manual review by the Snapchat team, typically taking up to two weeks. Once approved, affiliates gain access to a library of approved brand assets and marketing guides to assist in their promotional efforts. Payments are processed monthly through PartnerStack via PayPal, Stripe, or direct deposit, provided all compliance and Advertiser-friendly content guidelines are met.

Terms change without notice and a headline rate is often first-payment only — confirm on the program's own page.